Company descriptionPublicis Groupe, known for its award-winning creativity, best-in-class technology, digital and consulting expertise, is the world’s third largest communications group. With 80,000+ colleagues in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis. Sapient, and Health & Wellbeing with Publicis Health. Since 2014 with the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity, and technology. The Groupe has continued this journey with the 2019 acquisition of Epsilon to further scale the data-led offering and provide true momentum to our client’s own transformation. This model, with a country-led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organization.
OverviewThe VP, Groupe Tech Solutions sits in the Groupe Growth team and works very closely to the most senior Groupe Global Client Leads, serving as the most senior Groupe resource for data and tech delivery to client stakeholders. The role bridges and supports existing Epsilon delivery teams, connecting them to Media Clients teams and disciplines while overseeing strategy, design, and execution against the value promise of Epsilon PeopleCloud, Groupe OS, and other data tech engagement capabilities.
ResponsibilitiesThe successful candidate brings 10+ years of direct experience in data, tech, and ad tech environments and is proficient in data analytics, deployment, and digital activation. and sees activation where value is created for clients and the Groupe.
- Develops strong relationships with senior-most clients, taking full accountability for the success of deliverables related to EPC and data analytics scope and agenda.
- Creates effective and realistic Use Cases that can be proactively presented to client stakeholders, designed to add short- and medium-term value, including use cases that may not be completely reliant on the client for success.
- Designs and implements a ROAS framework and independent measurement solution to demonstrably prove how Groupe data and tech solutions drive real business results for client stakeholders.
- Anticipates and initiates value discussions with client stakeholders at any point during the year.
- Integrates Groupe delivered data and technology platforms into both the client and agency planning and buying workstreams as well as incorporates those platforms into the client-agency creative process.
- Orchestrates team plans and goals, effectively communicating all Power-of-One data and tech initiatives across teams including Agency Media, Epsilon Digital Media Solutions, and client media teams.
- Creates and drives a separate transformative agenda looking to constantly bring new ideas and capabilities to clients to help them grow their business while growing Groupe revenue through Groupe activation channels.
- Leads QBRs, workshops, Town Halls, bringing a clear and consistent view to leadership of what is working and where improvements can be realized.
- Moves the client into ever-increasingly advanced audience targeting and segmentation methods using more advanced techniques leveraged from Groupe offered data and platform solutions.
Qualifications- 10+ years leading data, tech, and media deployment solutions.
- Strong process and project management skills, as well as in-depth experience with data visualization tools.
- Excellent communication skills – confident, articulate, and able to write clearly, speak professionally, and translate complex concepts and initiatives to a wide variety of audiences.
- Driven to deliver innovative data, tech, and media solutions with demonstrable business impact.
- Collaborative leadership style, comfortable in a matrixed organization structure.
- Innovative problem solver, client services bias, and a great team player.
- Proven ability to build, develop, and maintain vital relationships across the agency and across the client organization.
Additional informationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $146,490-$230,460. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/07/2025.
All your information will be kept confidential according to EEO guidelines.
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