Description
Position at GroupM
3 best things about the job:
1. Wide exposure and deep engagement with a various range of industries and clients
2. Act as knowledge centre, harmonize data sources to provide data solutions to different business questions
3. Lead and build a dynamic, enthusiastic and multi-skilled data specialists team
In this role, your goals will be:
In three months:
- Own expertise in econometric modelling (Marketing Mix Modelling, MMM) and ad-hoc analytical projects, independently lead projects, presentations and communications with internal and external parties
- Be the local consultant and point contact for any requests on global planning and optimization tools, keep regular conversations with global Business Planning team for updates and improvement
In six months:
- Overlook and manage internal and external requests on consumer insight, social listening, analytical projects, brand safety services and GroupM proprietary tools
- Support pitches independently for any requests in business planning area
- Actively participate in regular Business Planning calls to learn new products and best cases within the community, leverage and apply relevant product and case to China market
In 12 months:
- Play an active role in finetuning and improving the delivery of work to internal or external teams
- Manage and lead conversations with other function teams to fulfill client needs
What your day job looks like in GroupM:
- Digest requests, find proper approaches and deliver data solutions to internal and external teams
- Participate in client meetings as the lead of insight, social and analytic services
- Support pitches and demonstrate value added services within the organization
- Explore opportunities of out-of-scope projects to drive revenue
- Take charge of team management affairs, including recruiting, motivation, sharing, etc.
- Maintain an active interaction with global business planning team and local GMK team
What you’ll bring:
- Expertise in insight, social and analytical products (both qualitative and quantitative)
- Experience in team management (recruitment, goal setting and review, sharing and bonding, administrative affairs, etc.)
- Excellence in communication and presentation
Minimum qualifications:
- 5+ years’ experience in econometric products in media agency, research agency and client side (preferred)
- Bachelor’s degree and above in marketing and related subjects
- Deep understanding of the relationship between consumer, media, brand and business
- Ability to harmonize different sources of information to provide integrated data solutions
- Excellent communication skills, ability to manage expectation of multiple teams
- Excellent presentation skills, ability to adapt to different team and client chemistry
- Ability to work in a matrix organization, managing complexity and challenges
- Good balance of detail oriented and strategical view
- An independent, self-motivated individual with highly responsible nature
About GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com.
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm
About China
GroupM is the world’s leading media investment company responsible for more than $50 B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
